Former Formula 1® Driver Pedro de la Rosa to Host Unique Sailing Experience, Immersing Luxury Travelers into the Worlds of Ultra Luxury Cruising and High-performance Grand Prix Racing
Spectacular Multi-Day Shoreside Experiences Created Exclusively for Spotlight Voyage
Replica Aston Martin Aramco Race Car to be placed onboard with an Aston Martin Driving Simulator
NEW YORK, 21. Mai 2024 – Regent Seven Seas Cruises®, the world’s leading ultra luxury cruise line, and the iconic Aston Martin Aramco Formula One® Team, have announced the next phase of their exclusive partnership, collaborating on an exhilarating new Spotlight Voyage sailing the Mediterranean in Summer 2025.
The Spotlight Voyage, hosted by former Formula 1® driver Pedro de la Rosa and members of Aston Martin Aramco including engineers and executives, will be on board Seven Seas Splendor’s® 22. Juli 2025, 10-night sailing. Additionally, representatives from Aston Martin, the internationally admired ultra luxury road car brand, will also participate in the exclusive voyage through a series of workshops around innovation and design.
Immersing luxury travelers into the worlds of ultra luxury cruising and high-performance Grand Prix racing the cruise will visit destinations steeped in the rich history and tradition of motor racing such as Barcelona, Spain and Monte Carlo, Monaco with the brands working together to create unforgettable experiences both on and off the ship.
In addition, Regent Seven Seas Cruises has created incredible pre- and post-cruise motor-racing themed, multi-day land programs for those guests who wish to extend their cruise vacations, which could see guests exploring famous racetracks and viewing exceptional private car collections, plus the chance to attend an Aston Martin Aramco Race Weekend Experience in Hungary, after the Spotlight Voyage.
“Our collaboration with the Aston Martin Aramco Formula One® Team has been met with so much excitement and we are delighted to announce details of the next stage of our partnership with this incredible Spotlight Voyage,” said Andrea DeMarco, President of Regent Seven Seas Cruises. “This one-of-a-kind, once-in-a-lifetime sailing aboard our newest ship will allow luxury travelers to immerse themselves in the world of motor racing and the rich heritage of Aston Martin Aramco Formula One® Team through fascinating experiences and perspectives, all the while enjoying the highest standards of personalized service, unlimited shore excursions and exquisite cuisine on board an all-inclusive, ultra luxury Regent cruise.”
“The Regent Seven Seas Cruises and Aston Martin Aramco partnership was formed on the basis of our shared passion for creating once-in-a-lifetime moments whether on land or at sea,” said Jefferson Slack, Managing Director – Commercial & Marketing, Aston Martin Aramco Formula One® Team. “The newly unveiled Spotlight Voyage, which will take place right in the heart of the 2025 season, is the perfect way for guests to get an exclusive look into the fascinating inner workings of an iconic Formula 1 team.”
Spotlight on Aston Martin Aramco Formula One® Team with Pedro de la Rosa
The sailing will be filled with once-in-a-lifetime moments, bringing guests all the excitement of high-performance motor racing while enjoying the ultra luxury, all-inclusive Regent experience with on board meet and greets and Q&A sessions with Aston Martin Aramco driver ambassador Pedro de la Rosa, veteran of over 100 Grands Prix.
“I am thrilled to host this exclusive Spotlight Voyage aboard with our friends at Regent and even more excited to be sailing from my hometown of Barcelona,” said Pedro de la Rosa, Team Ambassador, Aston Martin Aramco Formula One® Team said. “I’ve spent over three decades pursuing my passion for racing in every corner of the globe, and I can’t wait to share this passion and my unique experiences with both Regent and Aston Martin Aramco fans while cruising the Mediterranean on this special voyage.”
Throughout the cruise additional members of the Aston Martin Formula One® Team will conduct master-classes, workshops, meet and greets and panel discussions.
Off the ship, the brands are curating unique driving and motor-racing experiences around the destinations the sailing will visit.
Monte Carlo will be a particular highlight of the sailing with a chance for guests to immerse themselves in the glamour of Monaco through a bespoke tour fit for racing royalty. Beginning with a visit to the Classic Car Collection, a must for motorsports enthusiasts, luxury travelers can then experience the thrill of the iconic Monaco Circuit. A lavish lunch follows before discovering more of the famous circuit on a walking tour and a chance to delve into Prince Rainer's personal car collection. Guests will then savor an aperitivo with F1 memorabilia overlooking Port Hercule before capping off the day with a panoramic helicopter flight, the quintessential race day arrival and departure experience.
Back on board, luxury travelers will be able to get up close and personal with a full-size replica of one of the team’s race cars, proudly featuring the Regent logo, which will be placed on a public deck of Seven Seas Splendor. The ship will also host an Aston Martin simulator so guests can test their skills on a virtual circuit.
The Aston Martin Aramco Formula One® Team Spotlight Voyage experience will be complete with special “Race Day” themed dishes, cocktails, deck parties, documentary airings, gifts, co-branded merchandise including hats, polo shirts, jackets and reusable water bottles in the ship’s boutique, plus special Culinary Arts Kitchen classes.
Regent guests can take advantage of unlimited included shore excursions from an extensive menu of culturally rich programs in all the incredible destinations on the cruise as the ship calls at Barcelona, Spain; Valencia, Spain; Ibiza, Spain; Palma de Mallorca, Spain; Provence (Marseille), France; Saint-Tropez, France; Monte Carlo, Monaco; Portofino, Italy; Tuscany (Livorno), Italy; disembarking in Rome (Civitavecchia), Italy.
Prices for the Spotlight on Aston Martin Aramco Formula One® Team voyage start from $8.449 per guest. Some shoreside experiences will be at an additional cost and have limited capacity.
Pre- & Post- Land Programs
Pre-Cruise Land Program in Barcelona, Spain
Embark on an exhilarating pre-cruise journey in Barcelona, spanning 3 nights and 4 days. Begin with a walking tour and a delectable dinner at a traditional Catalan eatery before revving up the excitement with a thrilling drive at Montjuic Historical Street F1 Racetrack, complemented by a scenic helicopter tour. Guests may then indulge in a sumptuous lunch paired with Catalan wines and discover iconic landmarks. The adventure is concluded with a memorable farewell dinner, savoring the flavors and experiences of this vibrant city before setting sail.
Post-Cruise Land Program in Bologna, Italy (from Rome)
Embark on an unforgettable 4-night, 5-day journey through the heart of Italian automotive excellence. After traveling from Rome via Bologna, explore the legacy of Enzo Ferrari at the museum in Modena before a visit to the iconic Imola Racetrack. This is followed by vineyard tastings and visits to Lamborghini and vintage mechanic shops. The land program will conclude with a farewell dinner after a day of Pagani and Ferrari experiences.
Post-Cruise Land Program – Aston Martin Aramco Race Weekend in Hungary
Fly from Rome to Budapest to enjoy all the action of an Aston Martin Aramco Race Weekend Experience in Hungary. This 4-day 5-night program is the perfect way for fans to end the Aston Martin Aramco Formula One® Team Spotlight Voyage with hotel stay and more.
Full details and pricing of pre- and post- land programs will be confirmed at a later date.
For more information, please visit RSSC.com/aston-martin-aramco, call 1-844-4REGENT (1-844-873-2381) or contact a professional travel advisor.
Pedro de la Rosa
Spain’s Pedro de la Rosa undertakes marketing, commercial and communications duties as Team Ambassador for Aston Martin Aramco Formula One ® Team. He also consults to Aston Martin Aramco’s driver development program, helping to select, train and develop young hopefuls for future Grand Prix success. Pedro forged his reputation in Japan’s ultra-competitive national championships, his title victories in F3, Formula Nippon (Super Formula) and Super GT earning him a drive in F1. He competed in 107 Grands Prix between 1999 and 2012 but earned even greater praise in his role as a development driver. He has driven more than 65.000 test miles in F1 machinery and, in roles at McLaren and Ferrari, helped to refine the high-tech simulation processes that would become commonplace in modern 21st-century Grand Prix racing.
About Regent Seven Seas Cruises®
Regent Seven Seas Cruises® is the leading luxury cruise line, delivering An Unrivaled Experience® for over 30 years. Carrying no more than 746 guests, the line’s spacious and stylish ships - Seven Seas Explorer®, Seven Seas Mariner®, Seven Seas Navigator®, Seven Seas Splendor®, Seven Seas Voyager® and the new Seven Seas Grandeur® - form The World’s Most Luxurious Fleet™, exploring more than 550 immersive destinations globally. Offering Unrivaled Space at Sea®, guests enjoy sumptuous all-suite accommodations, nearly all with private balconies, which are among the largest at sea, as well as highly personalized service throughout lavish public areas and expansive outdoor spaces. Unique to Regent Seven Seas Cruises, unlimited complimentary shore excursions are available in every port. Voyage fares also include round-trip business-class air on intercontinental flights from the U.S. and Canada, gourmet cuisine in a range of specialty restaurants and al-fresco dining venues, fine wines and spirits, entertainment, unlimited internet access, free valet laundry, gratuities, ground transfers and one-night, pre-cruise hotel packages for guests staying in Concierge-level suites and higher. For more information, please visit RSSC.com, call 1.844.873.2381 or contact a professional travel advisor. Regent Seven Seas Cruises is a wholly owned subsidiary of Norwegian Cruise Line Holdings Ltd. (NYSE: NCLH). To learn more, visit www.nclhltd.com.
About Aston Martin Aramco Formula One® Team
The iconic Aston Martin marque was founded in 1913 by Lionel Martin and Robert Bamford. Together they competed at the Aston Hill Climb and their success in racing laid the foundations to develop a succession of ultra luxury high performance automobiles, including the iconic DB5, Vantage, Vanquish, DBX707 – the world’s fastest luxury SUV – and the F1-inspired Aston Martin Valkyrie.
A brand born from racing has evolved to become the epitome of British luxury and technology on the road. The company’s first Grand Prix was in 1922, while the marque famously won the 24 Hours of Le Mans in 1959 and briefly competed in Formula One in 1959 and 1960.
Aston Martin returned to the Formula One grid in 2021 under the leadership of Canadian entrepreneur, Lawrence Stroll. Since then, the team has invested heavily, opening its new AMR Technology Campus in Silverstone during the summer of 2023 – the sport’s first new F1 team base for almost two decades. A state-of-the-art wind tunnel is scheduled to be operational in 2024. The new Technology Campus helps the team’s environmental ambitions with better insulation, intelligent use of natural light, and solar panels helping power the site.
Aston Martin enjoyed its most successful season to date in 2023, securing eight podium positions and 280 points on its way to finishing fifth in the Constructors’ Championship. For 2024, double world champion Fernando Alonso and Canadian Lance Stroll head a driver line-up supported by Test and Reserve Driver Felipe Drugovich, Stoffel Vandoorne and Team Ambassador Pedro de la Rosa.
In 2024, Aston Martin will also take to the track in the all-female F1® Academy series with Swiss driver Tina Hausmann. She is supported by Aston Martin Aramco’s F1® Academy Head of Racing and Driver Ambassador, Jessica Hawkins, who tested one of the team’s F1 cars in 2023.
Off-track, Aston Martin Aramco conceived its Make A Mark platform – a commitment to drive positive progress through the influence of the team and the profile of Formula One.
Make A Mark is built upon three core pillars: sustainability, community and inclusion – all devised to champion an environmental, inclusive and diverse living and working culture with a programme that supports and educates young people, particularly from diverse and ethnic backgrounds, to drive career opportunities within motorsport and STEM.
Responsible business partners include Racing Pride to positively promote LGBTQ+ inclusivity within motorsport, while Spinal Track works with the team to improve accessibility and foster inclusion across the sport. A partnership with the Aleto Foundation provides a leadership programme for young ethnic minority students wanting to learn more about opportunities within motorsport. In Januar 2024 Aston Martin Aramco became the first Formula One team to comply with ISO standard 50001 – a globally recognised certification that outlines the requirements for improving energy efficiency and performance while reducing consumption and costs.
Quinn PR Media Contact
Loren Duran
+1 917 353 0949
lduran@quinn.pr
Regent Seven Seas Cruises Media Contact
James Arnold
Senior Director Public Relations, Regent Seven Seas Cruises
+44 (0)7408 956315
jarnold@rssc.com
Aston Martin Aramco Media Contact
Will Hings
Head of Media & Communications
+44 7734 202020
Will.Hings@astonmartinf1.com
